James Ledbetter is the editor of Inc. Magazine and the
author of a recently released book, “One Nation Under Gold.” On June 27, 2017 Ledbetter was the guest on
the NPR show “Fresh Air.” In this book, Ledbetter shared America’s tumultuous
relationship with the metal.
Currently, there are no countries in the world that use the
gold standard for their currency. America last used the gold standard in 1971.
America has used the gold standard for much of its history. But those “golden
days” were by no means golden. Various
“panics” from the 19th century occurred under the gold standard. And
the Gold Rush of 1848 dislocated and drove crazy people and financial markets.
SO WHY DO AMERICANS TREAT THE METAL LIKE A SHIBOLLETH?
The current spot price of gold is 1252. The Author Rob has
owned it a various times and trades options on Gold ETFs, i.e. GLD. And the
Author’s have made a nice return in it.
But what is the future for gold as an investment?
There is no magic in gold. Gold
competes in the market with everything else. It has some intrinsic value
because of its metallurgic properties. But most of its value is reflected in
its perceived, not intrinsic, value. History has given it a vaunted economic
position. And taken away much of that economic
fascination has dissipated. But many Americans cling to gold. But then again,
Americans cling to obsolescent motorcycles and are afraid their kids may hear
the word Islam on TV.
Most mainstream investors to not hold
lots of gold. Some may have a gold ETF as part of a diversification strategy.
But then there are the gold nuts. (Or silver nuts.)
There are others, however, that see an
apocalypse behind every closed door. They want something that they can hold on
to. While touching your shibboleth might be fun for some, that tactile fascination
defines the problem. Gold is heavy and hard to store. It is a honey pot for
burglars and robbers. It is liquid, but only in places like jewelry stores and
pawnshops. The Authors would rather leave their money in a brokerage account
than have to hire a bodyguard for our booty.